Web 2.0-savvy professional journalist and content creator with experience in news reporting, travel and lifestyle articles, SEO, FinalCutPro, blogging, static content for websites, social media management & media consultancy services
TRAVEL & LIFESTYLE WRITER
SOCIAL MEDIA MANAGER & MEDIA CONSULTANT
I’m trained in SEO, hold a Google certificate in the Fundamentals of Digital Marketing and I'm experienced in managing social media platforms and blogs, including creating lively content which inspires engagement and builds an active follower-base. I’m also adept at using Google Analytics and can advise on media strategy
Writing, editing, excellent communication and people-management, positive attitude, attention to detail, fast worker. WordPress, Microsoft Office, Photoshop, InDesign, Google Analytics, SEO, HTML, FinalCut Pro, French and Spanish. Many of the publications I write for are based in the USA, so I write in American English/AP Style as well as British English
AREAS OF FOCUS
News, travel/lifestyle, scuba diving and aviation. I have specialist, in-depth knowledge of the Maldives, the French Riviera, Spain, Sri Lanka and Scandinavia for journalism, travel/lifestyle writing and content creation. My knowledge encompasses politics and culture, cuisine and tourist attractions/accommodation in those locations.
TRAVEL & LIFESTYLE
Due to my background in journalism and reporting a daily beat, I'm a fast worker and thorough researcher with an eye for detail.
Here are some of my articles - click on each article to zoom.
With a passion for travel as well as a thirst for conveying the news, I’m fortunate enough to be able to combine the two in my journalistic career. This has led me on adventures around the globe; from writing about climbing a sacred mountain in Sri Lanka for Fodor’s to reporting on the terror attack I witnessed in Nice, France, (resulting in three front page bylines in the print edition of the Los Angeles Times and more than a dozen by-lines in the print and web editions).
Many of the publications I write for are based in the USA, so I’m used to writing in American English/AP/Chicago Style as well as British English/Oxford/Guardian Style.
After obtaining a scholarship to Bruton School for Girls and then graduating from Brunel University with a BA Honours in English 2.1 (3.7 GPA) I began my career in journalism.
Initially working as a full-time staff reporter in London, I covered news, politics, travel, the environment and celebrity interviews (including Sarah Michelle Gellar and Kelly Rowland). I then decided to go freelance and wrote about news, travel, lifestyle, culture and the environment for outlets including CNN International and ITN, as well as newspapers and lifestyle magazines.
In 2010 I was offered the role of News Editor of Maldives Traveller in Male’, the capital of the Maldives. I spent a year overseeing the re-launch of the daily news and travel website.
I then set up Manta Media after recognising the demand for native English-speaking journalists and writers in the Indian Ocean region.
The main focus was travel, but I still kept a hand in news reporting (including my experience of the 2012 coup d’etat) for the Maldives Independent, China Daily and the Global Times.
I’ve also worked as Editor of Trans Maldivian Airways inflight magazine, Editor of Riviera Times daily news website and monthly lifestyle magazine, worked on multiple Google Travel projects, blogged for clients including a luxury travel PR company in New York and Kurumba Resort Maldives, created and managed content for US, European and Asian travel agents and a US-based travel app, and provided social media management and media consultancy services.
I've now lived in six countries on four continents; demonstrating cultural intelligence through my expertise in sensitively working with international teams across cultures and languages.
Looking forward to hearing from you!
I write create content for various clients including static pages for websites, blog articles, guides and other printed materials.
I've blogged and ghost-blogged for clients across a variety of industries, including a high-profile luxury travel PR firm in New York and a fashion and beauty website in Australia. I use my knowledge of SEO (Google certified) and I'm experienced with using WordPress, Google Analytics, Google AdWords, Photoshop and creating/managing content for social media channels.
Previous B2C and B2B copy-writing clients include case studies and various marketing materials for the Financial Times, static web pages for AAA Resorts Maldives, articles and brochure content for Nordic Luxury travel agency, marketing materials for Hurawalhi Resort Maldives and articles with a sales focus for Waremakers (European artisanal retailer). Click on each image for a larger version.
I'm a certified PADI Advanced Scuba Diver and also have a PADI Nitrox license (that's me in the photo!). My first DSD scuba diving experience was aged 16 on the French Riviera (where Jacques Cousteau first popularized recreational scuba diving) and I received my PADI OW license in 2012 in the Maldives, followed by Advanced & Nitrox.
Being a scuba diver helps me to write about conservation and marine biology and adds another string to my bow when writing articles for mainstream travel publications, too.
I've written about various aspects of diving including a detailed description of the learning process, protected underwater species, coral preservation, freediving, liveaboard vacations and diving equipment. They have been published in specialty diving magazines such as DIVE MV as well as lifestyle magazines, travel magazines and websites.
I've also created content for various dive center websites, blogs and brochures including Into Scuba/Maafushi Dive and Sail and Best Dives Maldives luxury diving operator.
Click on the pictures to see full-page versions.
I've been writing about aviation since 2010. My work encompasses writing about many aspects of aviation. Highlights include interviewing a Maldivian Airlines female pilot (one of just three at the time at the national flag carrier) about career challenges, as well as articles on airport expansion plans, international arrival stats, private jet business operations and a 15-minute documentary script about the world's largest water aerodrome operations (which was presented at the IATA Conference, video below). I've also worked as Editor of Trans Maldivian Airways' 'Inflight' magazine. The following is a selection of some of my aviation articles. Click on the image to see a larger version.